Water & You
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novita Alkaline Antioxidant Water provides the finest water quality possible for wellness, for life, for you.
Discover the 4 rewarding properties - Alkaline Water, Hydrogen Water, Hydrating Water and Oxygenizing Water.
Your indulgence begins for a whole new drinking experience today, everyday.


A healthy body is mild alkaline with a pH level of 7.35 to 7.45. A slight acidic blood pH, on the other hand, may hence pose some health concerns. Therefore, it is crucial that we maintain at the healthy pH level in order for our body to function properly. However, as we grow older, our chemical and physiological pH balancing mechanisms begin to deteriorate. Compounded by our acid-forming modern diets and lifestyles which increase the acidic waste accumulation in the body, we are exposed to a higher risk of developing an overall acidic pH profile, which may compromise our well-being.

"Proper Hydration of the body is the beginning of Great Health"

Bob McCauley, author of "The Miraculous Properties of Ionized Water."


Water constitutes an intrinsic part of our daily life and we cannot survive without it. In fact, all the cell and organ functions made up in our entire anatomy and physiology depend on water for their functioning. That is the reason why we are encouraged to drink at least 8 glasses (≈ 2 litres) of water daily. About 70% of the human body is made up of water. A mere 2% drop in our body's water supply can trigger signs of dehydration. Mild dehydration is also one of the most common causes of daytime fatigue.

Drinking water is also instrumental in detoxification. It flushes toxin and waste out of the body and transports nutrient to where they are needed.
Besides drinking water for body hydration and detoxification, the functions of water also include:

  • Forming the base for saliva
  • Forming the fluids that surround the joints
  • Regulating the body temperature
  • Relieving constipation and detoxifying of the body
  • Regulating metabolism

Since water has significant effects on our physiology, the quality of the water we consume is just as important as the quantity so as to maintain a healthy approach to body wellness.